GOOGLE PAGE RANK AND ADVENTURE BUSINESS

If you have done your competition analysis and have selected your final keywords, it's time to use them on your web pages. A good idea would be using no more than 3 or 4 keywords per web page. This way ensures that you're targeting more specific theme and it will be easier to rank higher for those keywords.

You should include your selected keywords in these areas of your web pages:

• Title Tag
  Your title should contain no more than 60 characters and keyword density should be about 30%.

• Meta Description Tag
  Should contain less than 30 words. You should use your main keyword once or twice in description tag.

• Meta Keyword Tag
  Should contain less than 140 characters. Repeat your keywords here 2 or 3 times maximum.

• Headlines
  Use your main keywords in the headlines of your web pages. It will help people determine what your page is about and help you rank better.

• Title Attributes
  These are part of the hyperlink and tell people what the landing web page is about. Be sure to include your keywords there too.

• Anchor Text
  Anchor text are the words that you see in the hyperlink. Search engines give some weight on anchor text. You should include the keywords of a landing page in anchor text.

• File Names
  Include your important keywords in file names as well. For example "your-keyword.html" or "three-main-keywords.php".

You should use your main keywords more often at the top and bottom, of your web page. But be careful and do not over-optimize your pages, because search engines may consider this as spam and ban your site for a long time. Make sure that the text is still readable.

By: www.freemarketingzone.com